Orange County is a brand in and of itself. From the wine bars in Laguna Beach to the chef-driven restaurants of Costa Mesa, to the boutique wellness studios and creative agencies dotted across Newport, Irvine, and beyond: the businesses leading OC's next wave are founder-built, taste-driven, and ready to look the part.

Fall Line Creative is an Orange County brand design studio specializing in comprehensive brand identity for established small businesses. That means if you've outgrown your DIY logo, your branding feels mismatched to the caliber of your actual work, or you're preparing for a launch, rebrand, or growth phase, You're in the right place.

We work specifically with founders in hospitality, creative services, and wellness who are serious about their positioning. Not startups still figuring out the concept, but owners who know exactly what they've built and need the brand to finally catch up with them.

Brand Identity Design for Orange County's Most Driven Founders

“We would not be seen as such a leader in our industry without such a strong brand. It is one of the single most important things you can invest in as you scale.

We have gained a TON of traction with new business and our social media following is growing. It's so helpful having a cohesive brand, especially as a visual creative.”

— jonathan, owner of brewersweet co.

The Breakneck Brand: Orange County's Full Brand Identity Package.

Our signature service, the Breakneck Brand, delivers everything you need to show up with confidence and consistency across every touchpoint. Without the 6-month agency timeline or the corporate price tag.

What's included:

  • Brand strategy foundation: your positioning, personality, and competitive differentiation

  • Primary logo + alternate logo variations

  • Full color palette with usage guidance

  • Typography system (display + body)

  • Brand pattern, texture, or graphic element

  • Brand standards guide: so your team and vendors stay consistent

  • File package ready for web, print, signage, and social

Built for founders who are done waiting.

Restaurants, wine bars, boutique hotels, private clubs, yoga studios, interior design firms, creative agencies, and specialty retailers.

Any established business where the experience you're delivering is genuinely exceptional, but the brand hasn't caught up. If your ideal customer walks in and you're slightly embarrassed by your signage, your menu design, or your Instagram grid, that's our cue.

Who We Work With in Orange County

Questions?

We got you. Check out our FAQs page.

Serving All of Orange County

We work with founders across Orange County including Newport Beach, Laguna Beach, Costa Mesa, Irvine, Huntington Beach, Dana Point, San Clemente, Anaheim, and everywhere in between. Engagements are conducted in-person and remotely. We’re not letting geography limit our great work.