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The Roadmap
A 90-minute strategy session for established businesses who know their brand needs to work harder, but aren't sure where to start.
You've been in business long enough to know when something's feeling off.
Maybe your messaging feels scattered. Maybe your visual identity doesn't match the caliber of work you're doing now. Maybe you're attracting clients, but not the *right* clients.
You don't need a full rebrand (yet). You need strategic clarity on what's actually holding your brand back, and a plan for fixing it.
That's what this session is for.
What we'll cover in 90 minutes:
We're not here to waste time. This is a focused, intensive strategy session where we'll dig into:
Brand Positioning:
Is your brand speaking to the clients you actually want? Are you positioned as a premium option or just another choice?
Messaging Architecture:
What you're saying, how you're saying it, and whether it's landing with the people who matter.
Visual Direction:
Your aesthetic, your consistency (or lack thereof), and whether your visuals are working as hard as you are on your business.
Strategic Priorities
What to tackle first, what can wait, and what's secretly sabotaging your growth.
I'm bringing the same strategic lens I use for $5K+ brand projects, just concentrated into one high-impact session.
Why me?
I’ve spent years building magnetic brands for hotels, restaurants, shops, and fellow creatives. Telling the truth about what’s working and what’s not is my sweet spot. The Gut Check is your chance to get a slice of that expertise without committing to the full package.
What you'll walk away with:
01
The full 90-minute session, recorded so you can reference it all year long
02
A strategic brief (3-5 pages) documenting my key recommendations, priorities, and next steps
03
48 hours of post-session support via email for follow-up questions
04
Complete clarity on what your brand needs, and how to move forward confidently
Stop guessing. Start knowing.
This is for you if:
You're running an established business (2+ years in business)
You know your brand could be stronger, but you're not sure what needs to change
You value quality, substance, and working with someone who'll tell you the truth (kindly)
This is not for you if you're looking for someone to just validate what you're already doing. I'm here to help you see what you're too close to see, and give you an honest assessment of where the gaps are.